THE CAPRICORN COAST BUSINESS COMMUNITY SURVEY RESULTS ARE IN.
The [email protected] Capricorn Coast Business Community has conducted an anonymous survey of its members. Local business owners were asked 16 questions about their business and the Capricorn Coast. The results provide a collective voice for the Capricorn Coast business community and will be used to improve The [email protected] Capricorn Coast Business Community and lobby local, state and federal government.
The first questions was, ‘How long has your business been operating for?’
- 12.9% answered 1 to 2 years
- 27.4% answered 2 to 5 years
- 22.6% answered 5 to 10 years and
- 37.1% have been operating for 10 years or more
Secondly, ‘How many people are employed by your business?’
- 38.7% were sole operators
- 41.9% have 2 to 5 employees
- 8.1% have 5 to 10 employees and
- 6.5% have 10 to 15 employees
Thirdly, ‘What is the structure of your business?’
- 46.8% are a Sole Trader
- 6.5% are a Partnership and
- 43.5% are a Company
Following, ‘Does your business operate from a premises e.g. retail space, office, showroom, factory etc.?’
- 56.5% said yes.
- With 64.7% being leased.
- Paying on average $38,216.40 rent per year.
Those that owned their own premises sighted high rates as a major concern
Group members were asked ‘What 3 projects could the Livingstone council undertake that would make the biggest difference to your business. This could include support, infrastructure improvements etc?’
3 main ideas continued to come up;
- Grow tourism.
- Grow the construction industry.
- Make the main street more attractive.
‘How would you rate the your overall confidence in the Capricorn Coast economy as a business owner out of 10?’
The most common answer was 7, closely followed by 6, 5 and 4.
Participants where asked if they thought the Main Streets (being Normandy & James St) of Yeppoon is a desirable place to shop and why?
There was a clear trend with an overwhelming response outlining 3 main issues, being;
- Lack of parking.
- Lack of trees and quality landscaping.
- Large number of vacant buildings.
Participants were also asked ‘Do you think the Main Streets, (being Normanby & James St) in Yeppoon are a desirable place to operate a business from and why?’
There was a clear trend with 5 main issues appearing;
- Rent too high for businesses to afford.
- The main street being out dated in appearance.
- Lack of parking.
- Lack of foot traffic.
- Undesirables loitering.
These survey results provide clear feedback and insight, and will prove valuable in shaping the local economy moving forward. Thank you to all who completed the survey.